TSNN Tech Corner

Experient, the source for integrated meeting services, and digital event marketing agency bXb Online announced late November an agreement that enables Experient to extend its service offerings to support its clients' digital content strategy. The collaboration with bXb will expand Experient's... more
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Technology seemed to be the star attraction of the Expo! Expo! showfloor this year. Even exhibitors who were not technology companies were integrating tech into their product or service offerings. While there were no ground breaking new products launched at this event, what was new was the use of... more
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Trade Show News Network is excited to announce a partnership with a2z, Inc. – a provider of powerful web-based event management tools – to launch TSNN Tech Corner, a dedicated news section on the TSNN.com Web site (techcorner.tsnn.com) and TSNN suite of newsletters that will focus on event... more
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Everywhere you turn in the events industry someone is talking about webcasting, hybrid events and virtual events. It’s a hot topic, but it’s still relatively new to many trade shows. Show organizers are struggling to understand how to incorporate this new technology into their events successfully.... more
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In 2012, we saw Google, the dominant search engine; make some radical changes to its indexing and ranking policies. The focus has shifted, once and for all, from quantity to quality. What event marketers say about a given brand has become less important than how consumers respond to that brand’s... more
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